All stories about "Pinkberry"

EaterWire: Ilan's New Gig, Market Diner News, Lychee at Pinkberry and More!!

METPACKING DISTRICT— Mr. Cutlets reports some rumors that Ilan is coming back to the big city: "The Top Chef winner just might be the executive chef at a massive Spanish restaurant called ¡pasé! in the meatpacking district, at 455 West 16th Street...if things get off the ground, the place will presumably feature food in the vein of Hall’s previous employ at Casa Mono..." [Cutlets]

HELL'S KITCHEN— Urbnite has an update on the classic Market Diner which closed two years ago and is set to reopen soon: "The diner, which will feature an outdoor patio and an updated interior was set to open in early June but apparently has seen some setbacks...The eatery, at West 43rd Street and 11th Avenue, will also feature a bar that will sell frozen drinks." [amNY]

Pinkberry and UES news, ahead.>>

Fro-Yo Wars: Red Berry Cherry Debuts

Another day, another obscure copycat fro-yo joint hoping to bank on the 'healthy dessert' wave that's been taking New York. This one even has the green Pinkberry stripes on its signage. From the tipline:

"This one was originally called Red Berry on their coming soon sign. I guess their lawyer told them to limit their Pinkberry copying to the two tone green slats on their sign. It's on 5th & 33rd, next to Wendy's and across from the Empire State Building...just a block or 2 from Pinkberry, Crazy Bananas, and (soon) Red Mango. I tried a free sample and its definitely nowhere nearly as good as the more established fro yos in town."

That said, a little time over on the Google reveals they have Red Cherry in Minneapolis. And if this is the same chain, bulk candy bins for all!
· Fro-Yo Wars: Eskimix [~E~]
· Fro-Yo Wars: 3rd Ave is the New Fro-Yo Row [~E~]

Fro-Yo Wars: 3rd Ave is the New Fro-Yo Row

Photographer Kathryn Yu writes in to tell us about the new surfeit of frozen yogurt options in Fro-Yo Row a.k.a. 3rd Avenue between 22nd and 34th Streets. Yes, it's a sign that this trend has gotten out of control, but what we wouldn't give for just one ice cream/fro-yo/snow cone stand by our offices right now. That 12 block stretch now has (or will soon have) a Pinkberry, a Red Mango, a Berrywild, a Flurt, and something called Yoqua Bar. And we're betting this isn't the end of it.
· Two is a Trend: Self Serve Fro-Yo [~E~]

Fro-Yo Wars: The Pinkberry Story

Yesterday, KoreAm Journal ran a profile/puff piece on Pinkberry founder, Shelly Hwang, and we discover it wasn't all smooth sailing for the lovely little millionaire. In fact she had to battle with a history of failure and once Pinkberry launched, numerous lawsuits, consumer skepticism, and a flurry of blog posts insinuating she stole the idea from Red Mango. But Hwang didn't sweat it:

"'I wasn't stressed about the lawsuit or the blogs - I was stressed about keeping up demand without compromising the quality,' she says. 'I had to serve 2,000 to 3,000 cups a day. I couldn't think about the other stuff. Now, those stories are gone.'"

Of course, as pointed out over at Eater LA, those problems went away because a) Pinkberry settled one of those lawsuits to a tune of $750k, b) they had to drastically alter their operations to get the official 'live culture' certification from the Dept of Food and Agriculture, and c) they got a huge $27.5 million investment boost from Starbucks founder Howard Schulz's venture capitalist firm.

Pinkberry the next Starbucks, next.>>

Pinkberry Finally and Officially "Frozen Yogurt"

We learn from Eater LA that Pinkberry, the notorious non-yogurt frozen yogurt chain, has changed their ways and was finally given an official 'Live and Active Culture' seal from, who else, the National Frozen Yogurt Association. After settling a high profile lawsuit with a plaintiff who accused the company of misrepresenting their product, Pinkerry made their once secret ingredients public, added more live cultures to the product, and started mixing the ingredients off site, requirements for the official seal of approval. Says PB's CEO: "We applied for and received this certification to assure our customers that our product is and always has been made with real yogurt." Not so sure about the "always has been" part, but let's not split hairs. The full release:

The live culture count, next.>>

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