Grom, the celebrated Italian gelateria that has put the food set's panties in a bunch, has been serving on the UWS an eternity-seeming two days (note final Plywood appearance). Saturday the product was being offered gratis and Sunday at full price. Take away: While no one disputes their $4.75 price tag on a small cup is excessive, some are willing to let that bit slide; others, those who did not find God in a cup of ice cream, are less sold. Here's the deal:
1) Very Good News: "I started muttering obscene things related to rip-offs, but then I took my first bite of pistachio. It tasted like fresh-roasted pistachio nuts whipped into an ultra-creamy consistency. It was a quasi-religious experience it was so good. The capuccino was just great, but did not rise to religious heights. I then started in on the large cup. The guy was right about the grapefruit. It was like biting into the sweetest, juiciest, coldest grapefruit ever. It was more than a religious experience, it was a miracle of modern gastronomy and deliciousness." [Serious Eats]
2) Good News: "The small cup was free as advertised, and the large paid cup was a whopping $9.75. I ordered the Gianduja, which was incredible, like the Nutella of heaven; and the even better Crema di Grom with chewy/crunchy Battifolo biscuits and more of those Ecuadorian chocolate chips. All the flavors are deep and—yes, I'll say it—complex. The textures are smooth without even a hint of that oily plastic-ness that so often kills gelato. Grom's flavors change with the season, and they also serve sorbet and granita (click on the menu at right to enlarge). I can't wait to go back." [Scoboco]
3) Okay News: I ordered a small luna rosso, which was the flavor of the month. It was quite good --dense and creamy. It was also expensive --$4.75 plus tax for that a small cup. That cup, by the way, is made of biodegradable paper, unlike the plastic cups used by Il Laboratorio del Gelato on the Lower East Side. Anyway, at $4.75 a small serving I don't see myself becoming a regular. [WATPA]
4) Bad News: I went yesterday and waited almost an hour for free gelato (had I known the line was moving so slowly, I wouldn't have waited). I sampled 4 flavors: fiordilatte, crema di grom, chocolate, and pistachio. While it was good, the flavors were a little dull to me, and the texture of some of the gelati was too hard. After Grom, I was walking through Chelsea Market and got a sample of L'Arte del Gelato, which I found myself more excited about than Grom. I also prefer Otto to Grom. It's been a while since I've been to Il Lab, so I can't make that comparison. It might be worth going for a taste, but I'm not rushing back to pay $4.75 for a small. [Chowhound]
About Eater
From the newest temples of haute cuisine to the oldest dive bars in New York, from Batali to McNally, Eater has you covered. More about Eater...
Tipping Is Customary
Know about a restaurant opening or closing in your neighborhood, or other NYC restaurant gossip? Do let us know.